Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold CallingProven techniques to master the art of the cold call Cold calling is not only one of the fastest and most profitable ways to initiate a new sales contact and build business; it's also one of the most dreadedfor the salesperson and the recipient. Smart Calling has the solution: Art Sobczak's proven, never experience rejection again system. Now in an updated 2nd Edition, it offers even smarter tips and techniques for prospecting new business while